Here are just some of the ways we’re working towards a greener future.

The world has limited resources, so we prefer to go with renewable materials whenever it’s doable. Resources such as seaweed, wheat straw, wood and bamboo are all renewable materials made from naturally grown resources.

Every time a material is reused, we prevent creating waste. Glass and stainless steel are durable and eco-friendly materials. Stainless steel is easy to re-melt and can be reused infinitely, without any quality degradation. Glass collected for recycling has a lower melting temperature, reducing its carbon footprint.

Did you know that we’ve a large assortment of reusable everyday products? For example, our personal care products include reusable cleansing wipes, cotton pads and silicone buds. In our kitchen range, you can find reusable coffee filters, food wrap, drinking straws and baking liners, to name a few. By minimising single use, we protect the planet’s resources and prevent creating waste.

Packaging has a large environmental impact. To operate more sustainably we’ve embarked on a journey to optimise and reduce our packaging. The packaging for our phone covers is a good example. On the packaging to the right we’ve kissed plastic goodbye and cut down on the cardboard. This way we meet two of our packaging principles: minimising packaging and reducing the use of mixed materials.

We give old bottles a new lease of life with our eco-friendly plastic bags - isn’t that fantastic? Our new sustainable bag is made from 100% recycled plastic bottles. We hope you’ll use the bag again and again. And when it’s worn out, it can be recycled all over again.

We have far more steps on our eco-friendly journey. We’re committed to the UN’s Sustainable Development Goals and use them as a guidance.

Some of our targets are:
2025
· 50% reduction of plastic products
· 50% recycled plastic in plastic products
· 50% reduction of single-use products